SPATIALx — REPLICA XR: the streaming layer of the spatial web
The world is going holographic.
We reverse-engineered it
from 2050.
This is REPLICA.
By 2050, the screen disappears.
Reality and its ethereal counterpart move as one — mirrored, seamless, alive.
Presence will no longer require a place. A performance will no longer require a stage. A store will no longer require a shelf.
We are not adapting to that world.
We are the architects of it.
REPLICA — reality, reconstructed from streamed light
Nothing is filmed. A world is captured as a cloud of light and reassembles — point by point — into the space in front of you.
One platform.
Every reality.
Step into the stream.
Holographic worlds,
streamed as pure light.
Into any space —
anywhere.
And a world arrives.
Whole. Present. Alive.
Every reality,
extended.
XR is not a fifth reality — it's what the other four become once you stop choosing between them. Virtual, Augmented, Mixed and In-Real-Life are not rival technologies but points on a single continuum, from the fully rendered to the fully physical. To extend reality is to move freely across the whole of it. The X is every reality at once.
01
Reality extended into a world made entirely of light — fully rendered, streamed, and inhabited in real time.
02
Reality extended by a holographic layer, anchored to the room you are standing in.
03
Reality extended into a two-way exchange — physical and digital that see, touch, and answer each other.
04
The digital extended back into the physical — holographic spaces you walk into, no headset, presence made tangible.
VR + AR + MR + IRL XR Extended Reality — every reality, extended
Four worlds, reimagined on one streaming platform.
REPLICA XR is a single spatial streaming layer that hosts a family of experiences — a holographic storefront, a live stage, a room that closes any distance, a classroom without walls. Here is what that looks like.
Retail XR
Enter →
The future of retail is holographic.
Try the product at life size in your own living room. Walk a flagship that exists everywhere at once. By 2050, the shelf gives way to the stream — commerce you can reach out and hold.
AURA Stage · AURA Live
Enter →
The stage comes to you.
A concert that materialises in your space. A story you stand inside. Live news that surrounds you. Powered by holographic synthetic media, the front row will have no seats — only presence.
AURA Twin
Enter →
Presence, without the distance.
Sit across from anyone, anywhere, at true human scale. By 2050, send a holographic self — an AURA Twin that speaks in your voice, remembers, and greets on your behalf when you can't be there. "Away" becomes a choice, not a limit.
LEARN XR
Enter →
The classroom has no walls.
Walk inside the lesson. Stand in a museum, on a planet, inside a book. Education in XR turns every subject into a place you can enter — LEARN, MUSE, EARTH, BODY and BOOK — streamed, spatial, and open to anyone, anywhere.
REPLICA will run on an engine
built for the Spatial Web.
Six systems make one engine: streaming, composition, anchoring, ambient tuning, intelligence and quantum-safe trust — the stack the holographic era will stand on. Open a layer to look inside.
An engine makes it real. An economy makes it a world.
Once the hologram is delivered, four systems decide whether it is a picture or a place — an identity that is wholly yours, a currency that pays the instant you're seen, advertising that behaves like content, and the studios where the real is read into light. Open any one to step inside.
The future is only worth building if it stays ours.
A spatial web this powerful is only as strong as what holds it steady — open standards so every device speaks one language, an ethical frame so no person dissolves into the light, and a real place on Earth where all of it is made. These three foundations keep the holographic era open, human and rooted; open one to see the ground it rests on.
How a world reaches your room.
Replica Engine
Reality captured and rendered — OpenUSD scenes through a NeRF / 3D-Gaussian hybrid, lit and occluded in real time.
Replica Edge
Scene bundles streamed from edge points of presence — adaptive bitrate, predictive prefetch, carbon-aware routing.
Presence Fabric
Every venue and device held in lockstep by the Replicated Holographic Quantum Matrix — time-synced, quantum-safe.
Presence
The stream resolves in your space at life size — motion-to-photon under 250ms, provenance stamped end to end.
So — what if you could hold it?
The stream path ends in your room, at life size: the REPLICA core itself. We rebuilt that core as a live hologram you can spin, tilt and inspect right here in your browser — no headset, just the object.
See the CoreWe started at 2050
and worked backwards.
- 2017
The origin
It started with a question, not a company: what is reality? We didn't set out to invent the holographic future — we set out to reverse-engineer it, and work back to what we could build today.
- 2021
The vision, on stage
We said it out loud at AWE, SXSW, and VR World London: the future of retail is holographic. The room heard science fiction. We meant a roadmap.
- 2025You are hereNow
XR reaches scale
This is the year the world catches up. Consumer XR and 5G cross into the everyday, and the ground we've been describing since 2017 is finally real enough to stand on.
- 2030·Vision
The infrastructure
Smart cities arrive. The Spatial Web stops being a layer we imagine over the world and becomes part of its wiring.
- 2040·Vision
A second layer of reality
REPLICA flagships anchor every major city. A second reality stops being a feature and starts being furniture — the impossible, gone ordinary.
- 2050Destination
The screen is gone
No headset. No glass. No seam. REPLICA is simply how the world is experienced — reality and its counterpart, one thing.
Built by the people
who saw it first.
"What is reality?"
Former Director of Direct-to-Consumer Technologies at The Walt Disney Company, where she presented the future of immersive, contextual entertainment at Disney's Tech Days. She founded SPATIALx in 2017 and has carried its vision to SXSW, Augmented World Expo, and VR World London — with features in the Washington Post and Forbes.
"Travellers on beams of light."
Chief Creative Officer and the poetic engine of SPATIALx. He frames the holographic era as the fourth industrial wave — products of light that let us travel in luminous form: a sustainable alternative to a world built on extraction.
We are the alchemists transforming digital ether into eternity.
Jonathan M.A. White
Creators of holographic realms, dwellers of multidimensional spaces,
travellers on beams of light, omnipresent —
speakers of a universal language, understood by all.
Where presence becomes tangible.
The Spatial Web needs anchors in the physical world. Our vision: purpose-built REPLICA spaces in the world's great cities — flagship rooms where anyone can step inside the hologram, no headset required.
Headquarters today — flagship rooms to come.
Build the Spatial Web
with us.
We reverse-engineered the future — now we are building toward it. Before the pitch, the evidence: the honest case for SPATIALx, shown in ranges, with named sources, across three horizons. We're not looking for the biggest cheque — we're looking for the right people.